Kérastase Genesis Bain Hydra-Fortifiant 250ml

Refresh your wash routine with Kérastase Genesis Bain Hydra-Fortifiant Shampoo 250ml, a delicate fortifying shampoo for normal to oily scalps and weakened hair prone to breakage from brushing. It cleanses the scalp and hair while adding strengthening care, making it a considered choice when roots tend to feel oily but the lengths need a gentler touch. The 250ml bottle is a practical size for introducing the Genesis routine or keeping it close at hand for regular washes.
Hair that feels fragile can be difficult to care for: a shampoo needs to leave the scalp feeling clean without making the lengths feel overworked. Bain Hydra-Fortifiant is designed for this balance. Its lightweight cleansing feel helps remove excess sebum and daily build-up, while the Genesis fortifying approach supports hair that is vulnerable to breakage during brushing and styling. Kérastase includes ginger root extract in the formula. This is a cosmetic hair-care product focused on cleansing and strengthening weakened hair; it is not a medical treatment for hair loss.
Who it suits
Normal to oily scalp and roots
Weakened hair prone to breakage from brushing
Fine or fragile lengths that prefer a lighter shampoo feel
Anyone building a Kérastase Genesis cleansing routine
How to use
Apply to thoroughly wet hair and scalp. Massage gently with fingertips until a lather forms, then rinse well. Repeat if needed, especially if the hair has product build-up. Follow with a conditioner through the lengths and ends. Avoid contact with eyes; rinse immediately and thoroughly if contact occurs.
Choose the right Genesis shampoo
Bain Hydra-Fortifiant is formulated for normal to oily roots. If your scalp and lengths are normal to dry and need a richer cleansing feel, consider Kérastase Genesis Bain Nutri-Fortifiant instead.

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